What HAVE I been doing for the past 5 months -- besides ferrying on the water and moving, that is? I'm currently at NY magazine, but that's a post for another time. My plan, upon return from NL, was to work part-time and make art part-time. I even got a studio space. Instead, I worked fairly round-the-clock on a very sprawling but satisfying project with the handsome men of ProAm (teamproam.com). They won the account with Harter Furniture (harter.com) to evolve their fairly new brand and launch their newest task chair, GET; in short, they were contracted in early February to do all of Harter's marketing and communications for 2008, which in the furniture world really means that everything has to be done by JUNE1. So luckily, I had to leave the Netherlands post-haste, and they needed a sassy third to jump into the water and pull the boat alongside them.
They pitched three outstanding ideas to the company who chose one and we went into overdrive building that vision into a new product catalogue, a microsite, and a showroom, all in the span of 4 months. Aye, laddie, it was alot of work. There will be proper documentation on my site soon, but here are a few snaps from behind the scenes of the showroom installation.
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